The Team Behind Map Ranking Formula
Local search is a zero sum game. You either sit in the top three spots, or you bleed leads to the competitor who does. We built Map Ranking Formula because generic SEO advice fails local businesses. We test proximity signals, track review velocity, reverse-engineer the map pack.
This site exists to cut through the noise of theoretical marketing. We operate real local campaigns. We fix broken listings. We recover lost rankings.
Real data. Real tests. Real rankings.
Dennis Oh, Lead Strategist & Editor
Dennis Oh directs reputation management and review velocity testing at Map Ranking Formula. Based in Los Angeles, he spends his days tracking exactly how review sentiment impacts map pack placement. He applies his deep understanding of local search algorithms to give businesses actionable steps for market dominance. He focuses heavily on the critical intersection of brand reputation and local search performance.
His background in graphic design from Northwood provides a sharp eye for the structural and visual elements of a Google Business Profile. Dennis knows exactly how a badly cropped cover photo or a poorly structured Q&A section creates friction for potential customers. He optimizes listings for both search engine crawlers and human users. He structures Q&A sections to capture featured snippets and builds out product grids that actually convert.
We see businesses lose their map pack rankings every single day due to poor review management.
Dennis fixes these blind spots.
Throughout his career, he has tracked the evolving local SEO environment and adapted his strategies to meet strict industry standards. Dennis equips business owners with the exact tools they need to achieve sustainable growth in a competitive digital space. You can connect with him directly on LinkedIn.
Marcus Thorne, Citation & Data Architect
Marcus Thorne builds the foundation of our local SEO campaigns. He handles NAP consistency audits and aggregator submissions. He knows exactly which tier-two directories actually pass proximity signals and which ones just generate spam. Marcus spends hours inside Whitespark and BrightLocal tracking citation health.
He maps out the exact data structures needed to push a business up the local pack. Marcus also handles our Google Maps CID backlink strategies. He ensures every local campaign has the structural authority required to compete in dense urban markets.
Elena Rostova, GBP Suspension Specialist
Elena Rostova handles the hardest part of local SEO. She fixes suspended Google Business Profiles. She navigates the video verification process, appeals hard suspensions, and clears out competitor spam. When a legitimate HVAC contractor in Phoenix suddenly disappears from the map pack, Elena finds out why.
She understands the exact triggers that cause Google to flag a listing. Elena audits business titles for keyword stuffing, checks virtual office addresses, and ensures total compliance with Google guidelines. She gets businesses back online.
Our Editorial Standards
We do not publish theory. If we write about a ranking tactic, we tested it on a live client asset first. We track the data. We analyze the ranking shifts. We publish the exact steps.
Every piece of content goes through a strict review process. Dennis
Written & Reviewed By
Dennis Oh
Reputation Management & Reviews
Dennis Oh is a seasoned specialist in reputation management and local search engine optimization, with a particular focus on Google Maps ranking. Based in Los Angeles, California, Dennis has dedicated his professional career to helping businesses navigate the complexities of digital visibility and online reviews. As a core contributor to maprankingformula.com, he leverages his deep understanding of local search algorithms to provide actionable insights for businesses looking to dominate their local markets. His expertise spans the critical intersection of brand reputation and search performance, ensuring that clients not only rank higher but also build lasting trust with their customers. Dennis’s background in graphic design from Northwood provides him with a unique perspective on the visual and structural elements of local business profiles, allowing him to optimize listings for both search engines and human users. Throughout his career, he has remained at the forefront of the evolving local SEO landscape, consistently adapting strategies to meet the latest industry standards. Dennis is deeply passionate about empowering business owners with the tools and knowledge they need to achieve sustainable growth and long-term success in an increasingly competitive digital environment.